What should I sell if I open a store in a small county? Analysis and data interpretation of 10 popular industries
When setting up a business in a small county, choosing the right industry is the key to success. Combining the hot topics and data analysis of the entire Internet in the past 10 days, we have compiled the top 10 most suitable store opening projects in small counties, and attached detailed market demand and investment return analysis to help you find the most suitable entrepreneurial direction.
1. Top 10 popular store opening projects in small counties in 2023
| Ranking | industry | average monthly profit | Investment threshold | market demand index |
|---|---|---|---|---|
| 1 | Community group buying station | 8000-15000 yuan | 30,000-50,000 yuan | ★★★★★ |
| 2 | Special snack bar | 6000-12000 yuan | 20,000-40,000 yuan | ★★★★☆ |
| 3 | Express collection point | 5,000-10,000 yuan | 10,000-30,000 yuan | ★★★★★ |
| 4 | Children's playground | 7000-15000 yuan | 50,000-80,000 yuan | ★★★★☆ |
| 5 | Community fresh food store | 6000-10000 yuan | 30,000-60,000 yuan | ★★★★☆ |
| 6 | pet supplies store | 5000-9000 yuan | 40,000-70,000 yuan | ★★★☆☆ |
| 7 | Milk tea drink shop | 8000-20000 yuan | 50,000-100,000 yuan | ★★★★☆ |
| 8 | Housekeeping Service Center | 5,000-12,000 yuan | 20,000-50,000 yuan | ★★★★☆ |
| 9 | Senior products store | 4000-8000 yuan | 30,000-60,000 yuan | ★★★☆☆ |
| 10 | stationery toy store | 3000-7000 yuan | 20,000-50,000 yuan | ★★★☆☆ |
2. Detailed analysis of popular projects
1. Community group buying station
As e-commerce sinks, community group buying is developing rapidly in small counties. Data shows that the size of the county community group buying market will increase by 45% year-on-year in 2023. The advantages are:
- Low threshold: only 10-20 square meters of store space
- High repurchase: mainly daily needed goods
- Multiple benefits: group purchase commission + express delivery + community service
2. Specialty snack bar
There is always a market for local specialties. Surveys show that residents in county towns eat out 30% more frequently than in cities. suggestion:
- Innovate with local tastes
- Focus on the construction of takeaway channels
-Control per capita consumption at 15-30 yuan
3. Express collection point
The county's express delivery business volume has grown by more than 25% annually. Operational points:
- Choose a location near a large community
- Cooperate with multiple express companies
- Can be combined with convenience store operation
3. Key data for site selection and operation
| Project type | Best location | Average daily passenger flow requirements | Payback cycle |
|---|---|---|---|
| community business | Large community entrance | 100-200 people | 6-12 months |
| Around the school | Within 200 meters of primary and secondary schools | 150-300 people | 4-8 months |
| commercial street | main road intersection | 200-500 people | 8-15 months |
4. Sharing of successful cases
"Baoma Station" in a county in Jiangxi: a 20-square-meter store that integrates community group buying + express collection + maternal and infant supplies, with a monthly net profit of 18,000 yuan. Key points:
- Accurately locate young mother groups
- Free children's play area available
- Create a WeChat group of 200 people for pre-sale
5. Risk warning
1. Avoid blindly following Internet celebrity projects
2. Strictly control the initial investment scale
3. Be sure to do market research
4. Pay attention to policy changes (such as community group buying supervision)
Summarize:When opening a store in a small county town, it is necessary to grasp the three core values of "rigid needs + convenience + cost-effectiveness". It is safest to choose a project with an investment of less than 50,000 yuan, quick return on investment, and simple operation. It is recommended that entrepreneurs conduct 1-2 months of market research first to find the business model that best suits local consumption habits.
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